ABOUT US...
Our Vision
“About Us – To be the premier alliance of independent automotive refinish businesses throughout the UK and Ireland, recognized for setting the highest standards of excellence in service, innovation, and satisfaction for our shareholders, supply partners, and customers.”
Our Mission
” United under the TIDAL banner, we bring together independent UK automotive refinish businesses to deliver best-in-class service. We are dedicated to achieving excellence at every level, ensuring that our shareholders, supply partners, and customers are fully satisfied. Through collaboration, innovation, and a commitment to quality, we aim to elevate the standards of the automotive refinish industry and create lasting value for all our stakeholders.”

Why choose a TIDAL member?
- Hassle-free, with options for central billing and account management available
- Consistently high levels of service across the whole alliance network
- National coverage means you’ll find a member wherever you’re based


Why join forces with TIDAL?

The automotive industry has seen considerable change in recent years, impacting every segment of the market. Some products have become so overdistributed that value has been driven out of the brand.
This means either an alternative to the preferred brand gets introduced, or it sparks a price war which accelerates the “race to the bottom”. Both scenarios have a negative impact on brand image and loyalty.
TIDAL is a selling organisation dedicated to promoting and supporting selected brands in the national arena to ensure maximum sales potential and brand loyalty is achieved.
Benefits of TIDAL Alliance partnership
- Membership of a national selling Alliance delivering a committed and customer-focused supply solution
- Preferred territory status
- Company representation on the TIDAL website’s Alliance hub, including a link to your own site
- Access to national deals through TIDAL’s centrally negotiated contracts
- Access to cornerstone supply partner arrangements
- Representation in the TIDAL national marketing activity
- Access to TIDAL business development programme
- Attendance of regular Alliance meetings and business forums
- The commitment of TIDAL to provide regular support, meetings, updates and business development opportunities to ensure strong and profitable opportunities for all Alliance members